Whenever I'm reminded that Disney Infinity exists, I'm amazed that it doesn't have a terrifying claim on parental wallets worldwide. The $75 starter pack that is the gateway into the console toybox has racked up more than three million sales and while the PC version has an initial free download and doesn't support the physical figures that plug into the game, Skylanders-style, it is otherwise almost equivalent to the console versions. Purchasing the characters online as digital downloads does detract from the urge to collect 'em all but also means additional PC content is a little cheaper.

In Autumn, Infinity is expanding and the 2.0 release will contain twenty new characters plucked from the Marvel universe. Millions of wallets suddenly cried out in terror and were suddenly silenced. Perhaps that quote will actually be relevant when Disney unleash Infinity 3.0 to coincide with the cinematic release of Star Wars VII: The Generation Gap.

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